29 - 30 April 2026 | ExCeL London
MEET THE RISING STARS OF HR & RECRUITMENT TECH
The Start-Up Zone is the ideal place to find the best new tech businesses at our show. These platforms and tools are fresh off the press, packed full of innovative and creative solutions to your most pressing problems.
Every year, each exhibitor within the Start-Up Zone has the opportunity to enter our Start-Up Showdown! This competition, hosted by industry thought-leader Bill Boorman, allows our Start-Ups to take the spotlight and show us what they're made of.
In 2025, each Start-Up pitched to our judges in the HR Innovation Hub in a series of heats. The winner of each heat then went on to compete in the final in Keynote Theatre 2.
It was a tough decision between the finalists – Cruit, Hoogly and WorkFlex, but in the end only one could come out on top...
Hoogly!
If you're a start-up in HR & recruitment technology, launching your shiny new solution in the UK market, we'd love to hear from you!
There's always room in our Start-Up Zone for fresh tech and fresher ideas. If that sounds like you, why not get in touch with our team today?
A place in the Start-Up Zone comes with the opportunity to compete in the Start-Up Showdown, where you can demonstrate what your business offers to our panel of judges.
Win the compeition and you'll receive a free stand at HR Technologies UK 2026!
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